Heavy Penguin worked as part of the senior development team on a 6-month contract to help develop and build a new Agent Finder tool for Zoopla. The brief was to produce a service that would find estate agents in local areas and list them based on specific statistics such as houses sold, average selling price etc.
Using pre-existing data on agents and some user research, the challenge was to produce a service that would allow consumers to search and compare agents in their local areas. This would allow users to make informed decisions on which agent to choose to sell or let their property.
After a detailed discovery that included a design sprint and prototype testing on real users in a usability lab, the service was built on Zoopla.co.uk using their Microservices architecture. We helped build a mobile-first front-end to strict development guidelines from visuals - all the time collaborating with an in-house development team.
Agent finder was built and launched behind a large TV advert campaign in January 2019. It now sits on the Zoopla.co.uk main consumer website.
Zoopla has the UK’s most comprehensive directory of estate agents and letting agents making it easy to localize your search and find the best agent to sell your property.